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Case study · Real Estate

ApnaNiwas

Property discovery platform with automated enquiry routing that puts verified, high-intent buyer leads in front of property advisors the moment they arrive.

300% more qualified leads

Client
ApnaNiwas
Sector
Real Estate
Category
Discovery engine
Scope
Web platform, Lead qualification, Advisor routing, SEO

01

The problem

Enquiries arrived as a name and a phone number. Advisors called back hours later, often to people who were only browsing.

Real buyers dropped off in the gap. The team spent its time qualifying leads by phone instead of talking to people ready to buy.

02

The approach

Qualify at the point of enquiry, then route in real time. Multi-step enquiry flows capture budget, location and timeline before anyone picks up a phone.

Alert the right advisor the moment a qualified lead lands, with the full context attached.

03

Technology

  • Next.js
  • PostgreSQL
  • Webhooks
  • Meta Conversions API

Next.js pages with structured data for property search. Enquiries are stored in PostgreSQL and pushed through webhooks to advisor alerts. The Meta Conversions API reports qualified leads back to ad campaigns, so acquisition spend follows intent rather than clicks.

04

The solution

Buyers browse listings, answer a few qualifying questions and are matched to an advisor who receives the full context immediately.

Unqualified enquiries are still captured, but they do not interrupt anyone. Advisors spend their day with buyers, not browsers.

05

The outcome

300% more qualified leads

300% more qualified buyer leads, and advisors who talk to buyers instead of chasing them.

Industries

I recently had my website developed by Digilehar, and I'm happy to share a positive experience working with their team. From the start, they demonstrated professionalism, clear communication, and a good understanding of my vision. The final product was clean, responsive, and aligned with the branding and functionality I had in mind.
Mahesh Joshi·ApnaNiwas

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