DigiLeharBuild for what's next

Case study · Eco tourism

Nature Loch

Identity and direct-booking web experience for premium homestays, so the owner keeps the margin aggregators used to take.

200% more direct bookings

Client
Nature Loch
Sector
Eco tourism
Category
Direct booking engine
Scope
Identity, Direct booking, Conversion tracking

01

The problem

Bookings came entirely through aggregator portals, which set the terms and pushed discounting. The owner had no direct relationship with guests and no margin to protect.

02

The approach

Build a direct booking flow guests trust, then measure acquisition against real bookings rather than clicks, so spend goes where reservations come from.

03

Technology

  • Next.js
  • Meta Conversions API
  • Direct booking engine

Next.js property site with a booking flow that completes in a few steps. Booking events flow back to campaigns through the Meta Conversions API, so acquisition is measured against actual reservations.

04

The solution

Clear rooms, rates and availability, and a booking flow guests finish. Every confirmed booking is attributed, so the owner knows what brings guests in.

05

The outcome

200% more direct bookings

200% more bookings, taken directly instead of through aggregators.

Start a project

Have a problem like this one?

Tell us what the business is trying to do. We will map it to the system it needs and come back with a blueprint.

Get in touch